one small step one giant leap
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About us


Formed in 2002 with the aim of becoming the UK's premium children's shoe retailer, our mission is to provide the ultimate children's shoe shopping experience.
We have created stores that are parent and child-friendly and aim to fit your child as quickly and efficiently as possible.All our staff are fully trained in measuring and fitting children's shoes using the Brannock measuring device,designed in 1927.This was the first guage of its kind and no other system has improved on this original design for accuracy and durability.We measure and fit children's shoes with the utmost care and only recommend purchase if we feel the style is appropriate for your child.If a particular style or size is unavailable in your local store we will endeavour to order it for you and offer a mail order service if you are unable to visit us.

What we look like
Our look embodies a modern signature style combining good design with the practical needs of parent and child.The light interiors,influenced by Manhattan loft living,feature wooden flooring and clean white walls enlivened with bold stripe detail,quirky slogans and retro photographic images.The minimalist nature of the store provides plenty of space for families to view and try,while the ground floor locations and in-house facilities extend the child-friendly ethos.Background jazz provides a cool relaxing vibe.
 
 
What we sell
 
 
 
Our 'Classic' section of the store focuses upon traditional shoes from established brands such as Start-rite, Ricosta and Ecco that are perfect for school and everyday use.We have an extensive collection in regulation school colours ranging from simple velcro styles to trendier silhouettes for teenagers.We offer comprehensive width fittings from Start-rite.
The 'Fashion' features pretty pieces from Pom D'Api and Lelli Kelly -we always keep a great range of pink styles in stock for your little princess -and we pride ourselves on our brilliant selection for boys that includes Geox and Primigi.
Finally 'Sport' offers some of the coolest trainer brands for children including Converse, Adidas, Nike, Puma, Skechers and Lacoste.
And that's not all.....

We have a delicious range of baby shoes, pre-walkers and first shoes for tiny tots;
Fledgling Fonteyn's will love our ballet shoes and budding Beckham's our football boots and sporting accessories.
Choose cosy slippers for frosty mornings, wellies and umbrellas for rainy days and Moon Boots and Gore-tex for chilly nights.You'll be in the swim with our summer collection of UV suits, sunglasses and swimwear and in the pink with our adorable collection of accessories for girls that includes tights, socks, bags and jewellery.
 
 
 
 
 
 
 


Company Details



Registered Office:
one small step one giant leap ltd
Unit 26,
Acton Park Estate,
The Vale,
London,
W3 7QE.
Company Registered No: 004481053
VAT Number: GB 802 001 214
"I love this company"
 
Nick Schwefel M.D.